Our guest this week is Chuck Sabin, the head of market development for the Bluetooth SIG. He is on the show to discuss the newly launched Bluetooth standard for Electronic Shelf Labels. We discuss what electronic shelf labels will enable for consumers and retailers, as well as the different services and profiles that the SIG has built into the standard. After extolling the potential benefits for Instacart shoppers, we then talk about smart tags and the concept of ambient IoT. You’ll be hearing that phrase a lot more often. The SIG is working on a standard around smart tags, as well as updating its networked smart lighting standard. You’ll get a good sense of what Bluetooth plans to bring to the IoT, so enjoy the show.
Our guest this week is Stefan Witkamp, the commercial director at Athom, the company behind the Homey smart home hub. Witkamp explains Honey’s privacy-focused smart home hub and the plan to launch the latest generation of the Homey Pro hub at CES. This will be the first time Homey is available in the U.S. after six and half years of availability for the original Homey hub in Europe. Homey Pro has all of the radios that a smart home needs, including Thread and IR. For listeners who care about privacy, Witkamp explains how Athom created a business model that allows the company to respect user privacy. This means the $399 pro version of the hub is more expensive than other options on the market, and the cheaper version comes with a monthly subscription. We talk about what it costs to keep a home hub running and how investors can push a company to choose alternative business models. Enjoy the show.
Hosts: Stacey Higginbotham and Kevin Tofel Guest: Stefan Witkamp, Commercial Director for Homey Sponsors: Arm and Silicon Labs
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